News

Join Our Team - Marketing Manager

October 14, 2016

by Chineasy

About us

Chineasy empowers the curious minds to experience the magic of Chinese language and culture.

Founder ShaoLan introduced Chineasy’s innovative visual-based learning methodology in a 2013 TED Talk, which since achieved over 5 million views. Chineasy has been widely featured in leading media such as Wall Street Journal, and recognized by world-class awards such as Fast Company’s “The World’s Top 10 Most Innovative Companies Backed by Kickstarter in 2015”.

Chineasy has become the world’s most recognised brand in learning Chinese with over 550,000 followers across the internet. Now, Chineasy is growing with new products and expanding to new markets.

We’re looking for talents to join our team based in London and Boston.

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Marketing Manager

Role

The Marketing Manager at Chineasy centres around fulfilling our promise to empower the curious minds around the world to experience the magic of Chinese language and culture. It is a rewarding and rich position that centres on communicating directly to our customers. As a true brand steward, the marketing initiatives you create will increase our brand awareness, nurture our relationship with customers, and ensure customer success. 

We are looking for an experienced Marketing Manager who is passionate about our brand, analytical, and innovative in their approach to acquire and engage customers. This role will be critical in accelerating our growth.

  • You will develop and manage the execution of our branding and marketing strategies.
  • You will drive new customer growth across key acquisition channels and marketing programs (channels may include, but not limited to: newsletter, social media, PR, partners such as publishers…)
  • You will nurture customer relationship through creating relevant content
  • You will direct data collection and analysis to measure the effectiveness of campaigns, draw insights, and communicate with the larger team.

This is a full-time position based in London or Boston. However, we will consider flexible working hours or location for exceptional candidates.

Required Qualifications

You are a good initiator and finisher. You thrive in ambiguity, love a rapid pace, live with can-do attitudes.  You are a team player, innovative problem-solver, and a joy to work with. You have a strong desire to learn, improve, and work with a world-class team with extremely high standard.

Required skills and responsibilities

  • Experience. Bachelor's degree with 3+ years relevant experience in consumer marketing. Familiarity with social media and SEO is preferred.
  • Appreciate Chineasy’s brand spirit. Able to create strategies that enhance the customer experience with your unique and creative inputs, while being aligned and consistent with Chineasy’s brand assets.
  • Passionate about our mission. You believe in the power of bridging the West and the East.  You are interested in Chinese language and culture, you appreciate cultural diversity, and you love our customers.
  • Strong communication & collaboration skills. You’re a good writer and storyteller. Excellent written and verbal communication skills and the ability to collaborate internally and externally. This is a fast-paced, deadline-driven role.
  • Hands-on, “get things done” mentality. Self-starter with the ability to prioritise in a fast paced environment and meet changing deadlines and priorities on multiple simultaneous projects. Ability to manage multiple tasks while still paying attention to details and executing flawlessly. Strong project management skills.
  • Based in London or Boston. Collaborate closely and effectively with our cross-functional, cross-cultural teams based in London and Boston.

Desired Qualifications

  • Experience in education, entertainment, language, children and family, podcast industry
  • Knowledge of Chinese language and culture. Existing insights about learners for Chinese language and culture.
  • HTML, image editing, and other basic web skills.

To Apply

Thank you for your interests! Please email us at creative@chineasy.com

    • Title: Application for Marketing Manager_Your Name
    • Include:
      • Resume
      • A short paragraph explaining why you will be a good fit for this role and anything else you think is relevant and critical for us to know

With limited capacity in our tiny team with big vision, we will try our best to get back to you as soon as we can. We look forward to getting to know you!